Your Customers Only Remember One Thing – What’s Yours?

$10 for a pint of ice cream?
Jeni’s doesn’t flinch. They don’t defend it either.

 

They own it:
“Chef-crafted. Crazy good. Worth every bite.”

 

They flipped the #1 objection—“It’s just ice cream”—into the reason people can’t get enough.

 

What if your team did the same?

 

You already know the objections:

 

“It’s more expensive…”
“We already carry something like it…”
“Do I really need Prime?”

 

Flip the script:

   ❌ Too expensive
   ✅It’s not for everyone—just the ones who expect more.

   ❌ We already carry something similar
   ✅Exactly. This fits right in and performs better.

   ❌ Do I really need Prime?
   ✅You don’t—unless you want zero guesswork and repeat sales.

 

If your team can’t say this out loud, they’re stuck defending instead of selling.

   📋 Grab the full Q4 Sales Prep Checklist and set your team up to pitch with

   confidence before the rush hits.

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