Is your team saying the same thing five different ways?

Written By Sara Scott

Has this ever happened to you? You’re prepping for a sales push or team training, and it hits you. People are saying the same thing five different ways. Some are using old slides. Some are guessing.

 

I’ve sat in that seat. It’s frustrating, and it slows everything down.

 

I worked with the Zoetis Precision Animal Health teams to fix this fast. In a few weeks, they had a message their whole team could use. Their marketing lead called it “one of the best investments we’ve made as a team.”

Not ready to bring someone in? Try this:
Use the PEACE model to test your messaging.

  • What’s the Problem your customer is facing?

  • Show Empathy for what’s at stake

  • Offer a clear Answer

  • Describe the Change your solution creates

  • Define the End Result

If your team needs to get on the same page fast, I’m happy to talk through what a focused session could look like. Respond to this email to get started. 

Sara Scott
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